Strategy Management in Cement Sector: Long Range Planning in Turbulent Times

Maintaining a strategic perspective and plan is a critical component in building competitive advantage over time. Corporate strategy is not a nice to have, but a must, especially in these turbulent economic times. In this issue of the CemWeek Feature series, Erhan Ula, Strategic Planner at Turkey-based Çimsa Çimento, shares a framework for how to think about the process of Strategy Management. [$]

By Erhan Ula, Çimsa Çimento